Strikingly similar toTikTok, this new feature allows you to create, customize, and share short videos.

What Is Instagram Reels?

Much like TikTok, Instagram Reels is a one-stop shop for creating short videos.

Instagram Reels

The program offers a wide selection of tools and a special interface for editing videos quickly and easily.

Instagram offers three avenues for uploading these short videos on the platform.

Meanwhile, reels uploaded to Stories are ephemeral and disappear after 24 hours.

Instagram Reels

There is no download or installation required to get Instagram Reels; its automatically available on the app.

Subsequently, there are three avenues for uploading Reels, and they can be accessed through different methods.

They lengthen your clips without adding value, and most people have very limited attention spans.

How to Make Reels on Instagram

As such, you may want to trim your clips to show only the most essential parts.

you’ve got the option to add the music before recording the video or after the fact.

These tools can be set up before or after recording.

Instagram Reels

Its also a considerate move for people who are hearing-impaired.

With this in mind, you may want to check your privacy prefs before uploading any Reels.

The algorithm for both apps is also similar in that they recommend and rank content based on whats popular.

Trimming Raw Video

However, one key difference is that Instagram prohibits business profiles from accessing the music feature on Reels.

Meanwhile, TikTok allows all of its users access to their sound library.

Ultimately, while the feature could certainly use some improvements, it certainly nails the concept of instant videos.

Combining reels

Adding music

Adding special effects

Adding subtitles

Adding Text

Pre Upload Steps

Instagram Reels

Instagram Reels